StackUp as a platform that provides an end-to-end developer experience, providing developers globally with opportunities to Learn, Earn, Build and Connect.
StackUp apps work in tandem with one another, creating a synergistic ecosystem for developers and organisations.
Dominated by primarily neutral colour palette (black, white, grey)
Integrate vibrant pops of colour to highlight important elements and calls to action.
The icon system includes 3 styles: Color, Solid, Outline.
Color style is used for logos of apps in StackUp ecosystem
Clean and uncluttered layout with sufficient white space for better readability.
Using illustration as part of the core brand identity helps the brand stand out from its competitors in the technology sector. Illustration also creates a sense of intimacy and humanity, helping to bridge the gap between the platform and the user.
